zest case study hero

Zest Dental Solutions

blue line

Branding a global leader

The Situation

Zest approached ParkerWhite with an exciting marketing challenge when they were looking for a strategic branding and marketing partner. The company had just been purchased from an investment group with the goal of aggressively growing the business and creating a direct online sales channel without any sales reps. Over the course of 8 years, ParkerWhite worked with the Zest Dental team to move the company from an OEM product brand with its award-winning LOCATOR implant attachment system, to a “branded house” strategy with a full line of products as we helped them grow direct sales, launch new products, and increase global brand awareness.

What we did:

Brand Strategy
Brand Messaging
Brand Identity
Creative Collateral Systems
Creative Integrated Campaigns
Digital Strategy & Creative
Email Marketing
Lead Generation Programs
Social Strategy
Tradeshow Booth Design
Website Design

zest case study video thumbnail
close x

Rebranded Website

zest case study website

Brochures

zest case study brochure
zest case study locator
zest case study lodi

Tradeshows

zest case study tradeshow booth
blue line

The Results

We help ZEST grow at a double digit grow rate year after year market growth. An average of 300 leads per month are generated, and a database of over 55,000 sales leads with valid email addresses has been created. ZEST's e-commerce generates over $1M in online sales each year.

300+

Leads generated per month

55,000+

Sales leads

$1M+

Annual e-commerce sales

From strategy to execution.

We partner with our clients to understand their business, people, and goals to provide practical solutions that deliver long-term success.

Thank you! Your submission has been received!
Hmm, something went wrong while submitting the form. Please try again.