Revitalizing a medical device leader with a successful product launch.
Branding & Campaign Development
Creating Patient Awareness on a Smarter Way to Treat Carpal Tunnel Syndrome.
If you are about to begin considering a direct-to-patient marketing campaign, here are some tips to help steer your strategy for maximum engagement.
To understand which approach works best, we must first ask the question: What is a direct to consumer marketing campaign?
Healthcare marketers are using direct-to-consumer marketing to reach patients, expand awareness, provide patient education, and ultimately increase product use in a cost-effective, scalable manner.
The Goal of any Direct to Patient Marketing campaign should be geared towards empowering patients to make the best healthcare decisions for their individual needs.
To understand which patient marketing strategy tactics work best, we must first ask the question: What is a direct to patient marketing campaign?
