Marketing and Branding Blog – Insights
Nothing But Net: 3 Tips for Landing Pages That Score Leads
In the same way that basketball players spend time training to get better at free throws, you can optimize your landing pages to get better at lead conversion.
6 Reasons Why You Have a Low Email Open Rate
People are overwhelmed with email. According to a recent study, the average business user wades through 121 emails per day.
3 Types of Brand Communication to Master
Your brand is a powerful asset for your company. Branding is about more than just stringing together beautiful words; it’s about the high-level brand strategy needed to make your company recognizable, memorable, and easy to understand.
5 Tips for CTA Buttons That Get More Clicks
If you’re using landing pages to get newsletter signups, eBook downloads, or new leads, your success is completely dependent on whether or not people are clicking on your Call To Action (CTA) button.