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Creating Patient Awareness on a Smarter Way to Treat Carpal Tunnel Syndrome

Game-changing science to catch cancer early

Branding a new technology.

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Branding

3 Types of Brand Communication to Master

3 Types of Brand Communication to Master

Your brand is a powerful asset for your company. Branding is about more than just stringing together beautiful words; it’s about the high-level brand strategy needed to make your company recognizable, memorable, and easy to understand.

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10 Reasons for Branding & the Importance of Building a Brand Strategy

10 Reasons for Branding & the Importance of Building a Brand Strategy

Your company has to become more than a set of products, services, employees, and words.

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Star Trac Marketing Campaign: "Find Your Inner Hero"

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Does Your Competitive Landscape Have Blind Spots?

Does Your Competitive Landscape Have Blind Spots?

If you want your brand to succeed, you need to shape consumer perception and build affinity. This is a two-part job: getting consumers to understand the benefits your brand provides and fitting those benefits into the context of their needs.

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Successful Brands Go Beyond

Successful Brands Go Beyond

Successful brands go above and beyond to delight their customers. Anything you can do to make the brand experience better matters.

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Cardiff-by-the-Sea, CA 92007

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