Branding

Killer Advice for Building a Long-Lived Healthcare Brand

With the latest dramatic shifts in the healthcare landscape, it is now more competitive than ever before.

Wellness Within: The Importance of Internal Branding vs. External Branding

If you want consumers to love your brand, first your own employees must fall in love with it.

3 Types of Brand Communication to Master

Your brand is a powerful asset for your company. Branding is about more than just stringing together beautiful words; it’s about the high-level brand strategy needed to make your company recognizable, memorable, and easy to understand.

10 Reasons for Branding & the Importance of Building a Brand Strategy

Your company has to become more than a set of products, services, employees, and words.

Star Trac Marketing Campaign: "Find Your Inner Hero"