direct to patient marketing campaign

Anatomy of a Direct To Patient Awareness Campaign that Drives Demand

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Nowadays healthcare companies have more than doctors to win over—patient…
value based healthcare icon
video marketing 2016

5 Video Marketing Trends In 2016

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https://vimeo.com/157456843 From creative campaign videos…
marketing-strategy-2016

5 Questions to Ask Yourself Before Developing a Marketing Strategy

As 2016 is quickly approaching, it’s time for you and your…
6 Ways Marketers Should Adapt to the Rise of Wearable Technologies

6 Ways Marketers Should Adapt to the Rise of Wearable Technologies

Over the past few years, a whole new spectrum of marketing channels…
INBOUND2015

What You Missed at HubSpot’s Inbound 2015

It’s that time of year again. No, not the holiday season quite…
12 components of a digital marketing strategy

12 Components of a Digital Marketing Strategy

As we’ve been watching the trends in the medical device industry,…
Changing Business Models in Healthcare

Changing Business Models in Healthcare

Historically, the medical products market has been characterized…
ParkerWhite Top 5 Insights from 2014
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Top 5 Insights from 2014

As we close the books on 2014 and begin the New Year, we wanted…
Anatomy-of-a-Patient-Awareness-Campaign

Anatomy of a Patient Awareness Campaign That Drives Demand

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We recently worked with I-FLOW*, LLC, a Halyard Health Care…