Revitalizing a medical device leader with a successful product launch.
Branding & Campaign Development
Creating Patient Awareness on a Smarter Way to Treat Carpal Tunnel Syndrome.
In order to accurately and effectively empower patients, not only do you need to understand who they are and where they hang out, you need to understand how they navigate through the patient journey.
The benefits and drawbacks of hiring an outside agency versus building your own in-house team
To understand which patient marketing strategy tactics work best, we must first ask the question: What is a direct to patient marketing campaign?
When you can inform, educate, and ultimately empower patients to take charge of their own health, your chances of motivating them to create a dialogue with their healthcare provider increases substantially.
Rising healthcare costs and the dramatic growth of older, sicker patients has forced the conventional healthcare model to shift. I