Marketing and Branding Blog – Insights
Social Media Monitoring for More Effective Marketing
Social Media Monitoring is the practice of checking social media channels for information relevant to you
Marketing Ethics: Sandy Brings Out the Best and Worst in Marketers
As a marketer you constantly need to make strategic and creative decisions based on rules and regulations, ROI, media channels, budget, trends, ethics and just plain old good taste vs. poor taste.
ParkerWhite Receives Advertising Awards for Diabetes Disease Awareness Website Heal2gether
Heal2gether.org website received The Outstanding Achievement Award in the category of Health/Nutrition in the Interactive Media awards.
Marketing and Sales Integration: Are Your Marketing and Sales Teams United or Divided?
The handoff between Marketing and Sales is crucial, and when Marketing and Sales establishes parameters for what makes a “good” lead