Gateway Genomics

The SneakPeek Early Gender DNA test offered by Gateway Genomics, is currently the only 99% accurate at home gender DNA test available, with results starting as early at 9 weeks into pregnancy. However, not many young couples realize this DNA testing technology is available. ParkerWhite worked with Gateway Genomics to optimize their current digital marketing strategy with updated messaging and graphics, targeted keywords, A/B tests for website conversion optimization, and new digital ads to reflect the brand look and feel.

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Growth

Since partnering with ParkerWhite, SneakPeek has doubled in growth YoY, generating an increase in brand awareness, traffic, and sales.

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